Phishing blog post – IT company

IT business Intersys asked Coast to write regular posts for their blog. The brief was to present useful IT tips to increase visibility, both through organic search and via LinkedIn shares.

This example shows simple tips for spotting a phishing email, written in a light and engaging style. This style reflects the Intersys brand, which combines exceptional IT with an approachable and customer service-led ethos.

Results

The blog post generates organic traffic and enjoyed widespread coverage on LinkedIn, bringing further views to the website. In fact, the format proved so popular we decided to roll out a series of 'two-minute tech tips'.

What the client said

'Martin, Gargi and the team at Coast are experts at quickly understanding the nub of any matter and conveying it through compelling, interesting, articulate, entertaining and insightfully written articles. I trust their insights and lucid articulation.'

Matthew Geyman, Managing Director, Intersys

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