Great Content MarketingWILL Win You Customers

Get unique, standout content that generates sales. We work for highly regulated clients in cyber security and IT – and deliver for tourism providers, SMEs and more. Over 20 years in the industry. 100+ clients. Many case studies and testimonials.

Show me some case studies

Words that build businesses

Filling pages with content isn’t working any more. You need marketing strategies that dig deep and reveal the unique stories and insights about your business that help you stand out and win trust from customers. Ones that build credibility, find favour in AI citations and search, and ultimately win sales.

Cornwall content marketing agency, UK Reach

Based in Penzance, Cornwall, and serving all of the UK, Coast Content Marketing is a small team of content marketers, with a combined 50 years in the industry and a solid background in journalism. We bring to your projects the persuasive skills of the marketer backed up by the storytelling know-how and rigorous accuracy of the journalist to create compelling commercial content.

We offer complete content marketing campaigns, tone of voice branding, search-friendly web content, blog posts, social outreach and more. Clients include highly regulated industries and SMEs, and we have a huge portfolio of work available to view on demand and many marketing success stories. We collaborate with marketing leads and business owners to take the strain off content delivery, and offer full marketing packages. 

We have many long-term clients who have stayed with Coast for five, 10 and over 20 years.

Bring authority, credibility and success to your campaigns with content marketing from Coast.
Simon Davies from IT and cyber security business Aztek, a cyber security marketing agency client of Coast based in Camborne, Cornwall. Simon wears a black shirt and brown suit jacket.
Simon Davies
Commercial Director, Aztek


Impressed by the quality of work
We've partnered with Coast on a number of projects and have been consistently impressed by the quality of their work. Their content is thoughtful, well-crafted, and always delivered on time. They bring a calm, organised approach to every task and communicate with clarity and professionalism. A real pleasure to work with.

Client case studies

Based in Penzance, Cornwall, our content marketing agency is delivering these results across the UK

Outsource marketing 

An IT business that relied on word-of-mouth recommendations to grow, was finally able to win new clients through its website. We handled the entire marketing operation from strategy to execution. More eyeballs. More leads.

Win lucrative contracts

A software business won a high-value contract directly as a result of our authoritative blog-writing campaign.

Grow a creative agency

We directed content strategy, delivered all web and print copy, and won tenders for a creative agency. It's been a decade-long success story.

More reach and engagement

Our high-quality content for a cyber security business delivered 238% increase in blog views and 73% more LinkedIn engagement.

Boost social followers

We helped a shopping centre increase its Facebook followers by 60.5% and Instagram followers by 68% in just six months.

Increase web traffic by 100%

A Business Improvement District (BID) saw its tourist website traffic more than double as a result of our SEO copywriter services.
Let's see those case studies
Built our brand's credibility
Coast have written content for our software company for several years now and have been a pleasure to work with. They have taken the time to fully understand the complexities of what we do, and have become a true partner to our team. Coast’s content has increased traffic to our website and has helped to build our brand’s credibility.

Content marketing services from Coast

Website Content Writing

Turn your website into a powerful lead-generator. Get a reassuring fixed rate for complete SEO and AI search engine-friendly website copywriting services , a website content refresh or a single landing page.

Copywriting Services

Bring the psychological tools and emotional appeal of great copywriting to your campaigns. Our founder has over 30 years in the industry creating copy that converts.

Complete Outsourced Marketing

For a fixed monthly fee, ask us to deliver a regular pipeline of content for your website, blog, social and other channels. Less strain on your resources, more high-quality content than wins eyeballs and customers.

Social Media Management 

Chat to customers, tell your story and build a community on the platforms that matter to your brand. We'll introduce smart social planning, eye-catching imagery and credible messaging to create a loyal following.

Blog Writing

Publish authoritative and engaging posts that impress potential clients and actually win you business, visitors or clicks. Real content, written by experts, connecting with customers.

Content Strategy

Random content is losing you customers. Get joined-up strategies across your website, print assets and internal comms that read like blueprints for business growth.

Why work with Gargi and Martin from Coast?

Gargi & Martin from website copywriting services Coast, standing against a granite wall background.Gargi & Martin from website copywriting services Coast, standing against a granite wall background.
  • Credible Content That Connects Get intelligent, well-researched and fact-checked content that connects with your audience and shapes the way they think about your brand. Our model is built on high-quality content that stands out – and builds credibility and trust.
  • In-Depth Thought Leadership As former journalists, we understand the power of putting leaders front and centre into content. We create compelling, authoritative articles either in the third person or in your leaders’ voices that strengthen your authority and get you noticed.
  • Reliable and Friendly Professionals You need to know your content marketing partner will deliver on brief, on time with ready-to-go content. We each have over 20 years’ experience submitting high-quality copy to tight deadlines for the BBC, Publicis, Virgin, Cross Country Trains and many SMEs.
Gargi & Martin standing by a wall and smiling each other – they are co-owners of cornwall content marketing agency Coast.
  • Highly Regulated Industry Expertise
    Translate complex messages around IT, cyber security, CaaS products or hardware into benefits-led stories that connect with audiences. Our Cornwall marketing agency works with many IT, cyber security and software providers across the UK.
  • Inspiring and Humorous Lifestyle Content
    Funny copy brimming with personality is hard to pull off, but it wins tons of engagement. We help local tourist providers, BIDs, shopping centres and SMEs spin creative, humorous stories that build loyal audiences.
Let's talk

I haven’t found what I’m looking for yet. Tell me everything you do

Okay, you asked for it…

A pink chalk downward arrow, leading to the full, exhaustive list of website copywriting services from Coast.

From one office in West Cornwall, our marketing agency delivers all of THIS

Copywriting for lead generation and sales

  • Conversion Copywriting
    Sales-focused copy that takes a reader on a story from pain points to your perfect solutions.
  • Landing Pages
    Get a relentlessly focused, down-to-business home page or sales page that drives leads and conversions.
  • Service Pages
    Clear, benefits-focused service pages that tap into customer pain points and generate clicks.
  • Print and Brochure Content
    Create high-impact assets – print communications, brochures and PDF information sheets.
  • Tenders and Grant Applications
    Applications require business-focused copywriting too. Let us help you with the whole process, from organising your material to writing your winning bid.
  • Social Profiles
    Transform your LinkedIn and Google My Business write-up from a boring bio into a compelling sales pitch that attracts new customers.

Informational Content

  • Lead-Gen Tools
    Develop authoritative and compelling lead-generation assets such as white papers and downloadable PDFs.
  • About Us Pages
    Flip the focus from you to your customer with About Us pages that show what your experience means for THEM.
  • Case Studies
    Develop greater social proof by presenting credible stories about how you’re helping your customers.
  • Blog Writing
    Posts brimming with personality and/or technical know-how to educate and delight your precise customer base.

Consultancy and Strategy

  • Content Consultancy
    Get intelligent analysis and insights into your current approaches and plans for boosting reach and sales.
  • SEO Content Audits
    Is your website on page 1 of Google and prominent in AI overviews? If not, what do you need to do to get there?
  • SEO Keyword Research & Strategy
    Discover which keywords are going to boost visits to your website, big-time – and how to implement them.
  • Website Blueprints
    Get a complete site structure to reflect your business goals, beautifully constructed for user experience.
  • Blog Strategy
    Position your brand as an authority on niche topics on Google. Become a thought leader in your field with a strategic blog calendar.
  • Analysis and Reporting
    An in-depth MOT of your website, in which we examine all of the technical details that can make it better. Includes next-step action plans and detailed, user-friendly reports.
  • Full Website Delivery
    Get the works from hosting, web development and ongoing management with long-term partners of Coast Copywriting.

Social Media Strategy and Content Creation

  • Platform identification
    Zero-in on the platform/s that will make the biggest difference to your brand.
  • Goals and KPIs
    Set benchmarks and targets to measure your progress over time. Do you want follower growth? More engagement? Website traffic? Or all of the above?
  • Audience insights
    Understand your target demographic, their pain points, what will get them to like and follow, and what won't. 
  • Content Calendar
    Plan your content based on key themes, seasonal dates and business objectives.
  • Brand tone of voice
    Create a tone of voice that reflects your brand's personality and stays consistent across all platforms. 

Content Branding

  • Features, Benefits and USPs Cheat Sheet
    Define your features, benefits and USPs in short, grabby copy that makes an irresistible case for working with you.
  • Tone of Voice Guide
    Samples and guidelines to help you develop an engaging, credible voice, so  you can stay on brand across all your channels.
  • The Perfect Elevator Pitch
    Your business proposition distilled, variously, in a single sentence, a few short lines, and a paragraph. Use these assets across all your media.
  • Value, Mission and Ethos
    Powerful statements of why you do business. Great for ethos pages, About Us pages, bios of company employees etc.
  • Your Story
    The story of your origins and growth in a relatable way that gets to the heart of the business, radiates your values and connects with customers.

Frequently asked questions

We do a great deal of work in the highly regulated areas of cyber security content marketing and IT content marketing, helping our clients communicate their experience and compliance. We regularly write about Cyber Essentials Plus, NIST, ISO27001 and Zero Trust. We also keep our clients' customers up to date on government legislation such as the Cyber Security and Resilience Bill, informing them about emerging legislation and important changes in the industry.

Our cyber security and IT customers serve clients in defence forces, schools and academies, mining and exploration, and life sciences. We take a scrupulous approach to marketing their products in line with compliance mandatories.
Cornwall clients appreciate our content marketing agency for its understanding of the local business landscape. We work with many tourism, technology and B2B clients  'this side of the Tamar' who appreciate our knowledge of the Cornwall audience and local issues. Clients further afield enjoy working with a marketing partner outside of the London bubble, where fresh thinking and attentive client relationships are the order of the day. We also understand the national marketing landscape intimately, and our founder comes originally from international agencies based in London.

Our location in one of the UK's most beautiful spots has been no barrier to our attracting clients nationwide. We serve customers remotely, and occasionally visit London to pitch with our partners or attend industry events.

Coast's business address is the Workbox, Penzance, Cornwall at Unit 1, Wharf Road, Penzance, Cornwall TR18 4FG. Penzance has become a great base for our work – creative industries are thriving locally, it's a central hub for local tourist destinations and we are close by to the local railway station for trips to clients further up the line.

Our Cornwall marketing agency has several clients in the Penzance area, including a local shopping centre, tourist attractions, a web design company, IT company and the town BID. Beyond Penzance, we have become a partner to IT and cyber security companies based in Hayle and the Camborne / Redruth area. Other clients locally include a marine services business in St Ives, Truro-based Cornwall Council, and various SMEs dotted across the county.
Many of our clients are in the South West, South and South East. Over the years we have had many media agency clients in London, as well as a long-standing IT and cyber security client in the City. Coast serves the whole of the UK.
Because our leadership team is a duo of UK copywriters and digital marketing strategists with a combined 50 years in the industry across a huge variety of sectors. It’s given us the experience and skills to ask the right questions about any project, and deliver content strategies and copy that help clients reach their goals.
You can take a look at our content marketing and copywriting case studies. You can also look at our founder's Authory profile, which includes a huge library of his work across website home pages, about pages, case studies, blog articles and much more.

The best approach is to call us on 07414 865222 and start a conversation about your job. 
Our clients range from brands and agencies to small and medium-sized firms looking for high-quality digital marketing and copywriting services.

By the way: we often collaborate with those larger advertising and marketing agencies, because they subcontract their work to us. By coming to Coast Copywriting, you’re going straight to the source at a far more competitive rate. You can see some of our clients here.

You will also be working with a team that has offered content marketing strategies across areas such as IT, cyber security, heavy industry, digital media, project management, business training, and tourism; and also customer-focused copy for high street names such as Virgin, The Co-operative Group, Tesco, Sainsburys, VisitEngland and DHL.
No. While a proportion of our work is helping people with their website presence and messaging, we assist clients across every aspect of their marketing comms. This ranges from print brochures and downloadable assets and PDFs, to internal documents, and tender and bid applications – anything, basically, that requires powerful and persuasive writing.

Yep, I’m in.

Let's talk now
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