Nuffield Technologies is a hardware and software specialist serving a wide range of sectors, from logistics to the military. It wanted to increase its authority and reach online by investing in high-quality blog campaigns, landing pages and downloadable guides. The aim was simple: attract more eyeballs, win more clients – and grow.
Coast Copywriting has helped Nuffield by delivering several blog campaigns, amounting to close to 50 blog posts. We invested time in deep research of technical subjects to bring authority to content. Our technical expertise was combined with a user-friendly style that helped to develop the Nuffield Technologies brand and encourage enquiries. Our posts were accompanied by compelling sales pages, LinkedIn content, white papers and email campaigns to draw users to the website and increase engagement and sales.
We have also delivered marketing consultancy, helping Nuffield develop a strong search engine optimisation (SEO) strategy and advised on further campaigns.
Coast Copywriting’s contribution has been a sound investment for Nuffield.
Our client has developed a reputation as a leading authority in their sector. Posts regularly feature prominently in Google search and get from 700-1000+ reads for even low-search volume subjects. This has led to many increased enquiries and sales.
One recent campaign in particular has played a key role in securing a lucrative contract with a UK government agency.
Coast have written content for our software company for several years now and have been a pleasure to work with. They have taken the time to fully understand the complexities of what we do, and have become a true partner to our team. Coast’s content has increased traffic to our website and has helped to build our brand’s credibility.
